Hey Wonderful director on ‘risk it all’ scripts, being a technically savvy director and why treatments are their own little works of art. Starting out as a commercial director, Cassandra Brooksbank has created global campaigns for companies such as Pepsi, Coca-Cola, Unilever, Ford, Barclays, Porsche, P&G, Sony, Microsoft, Chevrolet, and Frito Lay among many others.

Hey Wonderful has signed action-comedy director Cassandra “Cassie” Brooksbank for commercials and branded entertainment. Her philosophy: “My No. 1 rule is DON’T BE BORING.” To that end, Brooksbank has directed high-octane spots such as Pepsi’s “Selfie,” which features Lionel Messi combing through a crowd of adoring fans before one captures his attention; Rexona’s “Cab Hell,”

Hey Wonderful has signed action-comedy director Cassandra “Cassie” Brooksbank for U.S. representation spanning commercials and branded entertainment. Her philosophy: “My No. 1 rule is ‘Don’t Be Boring.’” To that end, Brooksbank has directed high-octane spots such as Pepsi’s “Selfie,” which features Lionel Messi combing through a crowd of adoring fans before one captures his attention;

LA based Hey Wonderful has signed action-comedy director Cassandra “Cassie” Brooksbank for commercials and branded entertainment. Her philosophy: “My No. 1 rule is don’t be boring.” To that end, Brooksbank has directed high-octane spots such as Pepsi’s Selfie, which features Lionel Messi combing through a crowd of adoring fans before one captures his attention; Rexona’s Cab Hell, depicting a nightmarish morning

Jim Gilchrist, a comedic storytelling wizard with a knack for visual flair, is making waves in the industry. Known for his distinctive work in commercials and branded entertainment, Gilchrist has recently joined Hey Wonderful for US representation. His portfolio boasts standout campaigns for brands like Purplebricks Estate Agents, MBNA Financial, and Sky Bet, where he

Hey Wonderful announce comedy directing sensation Jim Gilchrist has joined the company for US representation in commercials and branded entertainment. His recent work includes campaigns for Purplebricks Estate Agents, MBNA Financial and Sky Bet, all with standout comedic performances and action-packed stories. He’s also known for hilarious award-winning hits like Nike Manager ft. a guest appearance by

The Hey Wonderful director has become the go-to filmmaker for hidden camera trickery – LBB’s Addison Capper gets the lowdown on a particularly fun and distinctive selection of work: ‘The Creative Library’ is LBB’s exciting new launch. It’s been months – years, probably – in the making and we reckon our re-tooled archive will change

Grammy-nominated DJ, producer, and songwriter Sam I – one half of TRY – has directed a vibrant video for the duo’s new single Fire Sign (feat. Mikky Ekko) that’s saturated in mouth-watering hues. The masked dancers in this beautifully designed promo swirl around in Busby Berkeley film-esque people patterns and are… ahem… redolent of protest

These are the 30 commercials and brand moves that stood out from the pack in a tumultuous year.

The Hey Wonderful director on working with powerful brands like Nike, Netflix and Vogue, the importance of authenticity, and the rising representation and diversity in advertising: Emily McDonald is a London-based director who’s been prolific in the branded documentary space, creating outstanding content that amplifies the voices of the unheard and underrepresented. She is known